The Volas Cinema Immersion TV Backlight listing says it can transform a basic room into a cinematic space, create ambiance without permanent changes, bring the action to life beyond the screen, and is designed for movie lovers, gamers and entertainment enthusiasts. It is in New Arrivals and Electrics.
Cinematic is listing copy. The first photo is a rainbow LED reel, a USB cable, a clip sensor and a black box.
See the Volas TV backlight page.